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Global Automotive Coatings Leader

serving OEM and suppliers with high-quality
paint-on-plastic solutions.

Automotive Coatings

Business Challenge

A global paint and coatings company strengthened its North American market position through the acquisition of an established automotive coatings manufacturer. The strategic move brought great opportunity to the newly-formed and rebranded company. However, along with opportunity, the deal brought formidable IT challenges that stood between not just realizing, but maximizing, the business opportunity:

  • A significant amount of data (over 10,000 formula, finished product, and raw material substances) resided in legacy systems;
  • No integration to SAP systems existed—from development through commercialization;
    As a required divestiture activity, the entire business had to be migrated to a new ECC 6.0 environment.

The impact to the business was twofold:

  • Product development processes were inefficient, putting the business at a competitive disadvantage with regard to speed to market.
  • The business was unduly exposed to regulatory and compliance risks due to lack of data consistency, unification, and automation.


With a migration to ECC 6.0, Linx-AS identified an opportunity to unify product data, embed product compliance, and establish a solid framework for growth for the automotive coatings company. Implementing complementary SAP PLM technologies to address the immediate business challenges while instilling best-practice processes to ensure long-term strategic alignment, the solution included:

  • Centralization of product data, which included over 5,000 formulas migrated to SAP
  • Ongoing management of ingredients, formulas, and recipes in SAP
  • Streamlined product data management process for the creation and change of material masters and bills of materials
  • Automated MSDS authoring for over 5,000 products via solution to manage BOM changes, regulatory data, content, and rules
  • Automated dangerous goods checks against sales and distribution to reduce compliance risk
  • Automated generation of shipping labels to ensure regulatory compliance
  • Substance volume tracking for U.S. TSCA 12b Export Notification, Canadian NDSL/DSL, and DEA Controlled Substances
Powder Coatings EHSM - sap plm & ehs study

Business Impact

  • Increased speed to commercialization
  • Reduced compliance risks
  • Better operational efficiency through automation
  • Reduced material redundancy
  • Optimized data structures